Campaign Spotlight
BLACK CURRENTS
Black Currents is a concept campaign created for Nature.org to raise awareness about the importance of nature conservation.
This design campaign is executed across multiple media channels, highlighting the devastating impact of ocean oil spills on marine ecosystems. Oil is represented through opaque black currents that intertwine with and obscure the beauty of aquatic wildlife, serving as a visual metaphor for pollution's destructive effects. The campaign uses this striking contrast to emphasize the fragility of marine life and the importance of protecting our oceans.
3d sculpture
Brochure
Animated Poster
Content Map
Mockups
Psychadealize
Booklet
Psychadealize is a surrealist booklet surrounding the intricacies of design. The term ‘pyschadealize’ stems from an amalgamation of the phrase ‘idealize psychedelics’ and focuses on asset manipulation and layout composition.
There is a corresponding 3D installation around the campaign. Large mushrooms of various sizes are coated in reflective paint with LED lighting on the inside of the structure with a goal of getting viewers to step inside and self-reflect the nuances of human life and its correlation with nature.
physical booklet
3d insallation
Infographic Brochure
Wine About it
Wine About It is a multi-page infographic that serves as an introduction to the world of wine. Rather than providing a comprehensive guide, it is designed as a beginner-friendly resource that covers the fundamentals of wine, including common varieties, food pairings, and tips for selecting the right bottle.
The project presents complex information in a clear, engaging, and visually accessible format, making wine more approachable for those new to the subject.
Board Game Execution
Cycle city
Cycle City is a board game where the objective is to stop your opponents from reaching the finish before you do. Inspired by Chutes and Ladders, Candy Land, and the nostalgic illustrated city play rugs, the game combines familiar mechanics with strategic gameplay to create a fresh and engaging experience. Players navigate a vibrant urban landscape while using game elements to delay their opponents' progress, adding a competitive twist to classic board game conventions.
instructions
card designs
